Understanding Amazon Shipping Settings Automation (SSA)

Amazon’s Shipping Settings Automation (SSA) feature helps sellers to automate and streamline the calculation of accurate delivery dates for customers. SSA leverages data on warehouse locations, customer destinations, and carrier transit times to provide more precise delivery estimates, ultimately enhancing customer satisfaction and boosting sales.

Benefits of Shipping Settings Automation (SSA)

Customers value fast and reliable delivery. SSA simplifies the process of providing accurate delivery dates by automatically calculating transit times based on carrier data. This automation eliminates the need for manual transit time calculations, ensuring more attractive and reliable delivery promises for customers, thus increasing purchase likelihood.

SSA offers the following benefits:

• Automated and accurate transit time calculations.
• Enhanced delivery promises for improved customer satisfaction.
• Increased attractiveness of delivery estimates, leading to higher conversion rates.

Enable Shipping Settings Automation (SSA)

To enable SSA for your seller-fulfilled products, follow these steps:

1. Click on Settings in the top-right menu of Seller Central and navigate to Shipping Settings.
2. Go to the Shipping Templates tab.
3. To enable SSA for a new shipping template:
   • Click on Create New Shipping Template.
   • Enter the template name and select a shipping rate model.
   • Turn on the Shipping Settings Automation toggle.
   • Select your Ship-from location and continue through the prompts to automate your shipping settings.
4. To enable SSA for an existing shipping template:
   • Select the template and click Edit Template.
   • Turn on the Shipping Settings Automation toggle.
   • Follow the prompts to automate transit times and shipping settings.
5. Review and confirm your SSA preferences.
6. Save the template and assign SKUs accordingly.

Shipping Settings Automation (SSA) FAQ

Here are answers to common questions about SSA:

Will SSA consider changes in carrier delivery performance to calculate delivery time?

Yes, Amazon tracks carrier delivery performance and adjusts transit times accordingly.

What are the order fulfillment requirements for SSA orders?

You must use the specified shipping service to meet the delivery promise for SSA orders.

How does SSA calculate delivery promises with multiple warehouses or shipping services?

SSA calculates the fastest delivery promise from available warehouses and prioritizes shipping services based on user-defined rules.

Can I revert to manual transit time calculations?

Yes, you can disable SSA and revert to manual settings if needed.

For more details, visit the Amazon Shipping Settings Automation (SSA) FAQ page.By leveraging Shipping Settings Automation (SSA), sellers can provide customers with accurate and reliable delivery estimates, enhancing the overall shopping experience and boosting sales.