Configuring faster transit times for your products as an international seller is crucial for enhancing customer experience and boosting sales on Amazon. Faster transit times lead to quicker estimated delivery times displayed on product detail pages and during checkout, which in turn increases the likelihood of buyers purchasing your items. Moreover, products with faster delivery times are more likely to win the Buy Box on Amazon, further driving sales.
Eligibility Criteria
To be eligible to set faster transit times than the default, international sellers must meet specific performance requirements based on their order history within the past 30 calendar days:
- Valid Tracking Rate for all categories > 95%
- On-Time Delivery > 97%
- Fulfilled more than 10 orders
- Non-domestic Shipping Location
It’s essential to regularly monitor your performance metrics to ensure compliance with these requirements. Failure to maintain a Valid Tracking Rate of > 95% and On-Time Delivery of > 97% may result in the revocation of eligibility to set faster transit times. If eligibility is revoked, any faster transit times set will revert back to the default.
How to Set Faster Transit Times
Once eligible, international sellers can set faster transit times by adjusting the transit time in their Shipping Settings. Here’s how to modify transit times:
- Access Shipping Settings in your Seller Central account.
- Modify the Transit Time to the desired faster option.
- Save your changes to update the transit time for your shipping templates.
When eligible, Amazon will automatically update transit times for shipping from specific regions to the United States to new, faster transit times as follows:
| Shipping Location | Default Transit Time | New Transit Time |
|---|---|---|
| China, Taiwan, Hong Kong, Macau | 14-28 days | 10-20 days |
| United Kingdom | 10-20 days | 7-14 days |
| Germany | 14-28 days | 10-20 days |
These updated transit times are applied to all new shipping templates created after eligibility is established.
Appeal Process
If your eligibility to set faster transit times is revoked due to performance issues, you have the option to appeal. Respond to the Performance Notification in your Account Health dashboard with a detailed plan addressing the identified problems in your delivery performance and the steps taken to resolve them. Common remedies include:
- Using Amazon integrated carriers that provide tracking.
- Consistently uploading tracking information with each shipment confirmation.
- Utilizing Buy Shipping Services to purchase tracked shipping labels.
- Reducing handling time to expedite order processing.
- Opting for faster shipping methods.
By appealing and demonstrating proactive measures to improve delivery performance, international sellers can regain eligibility to set faster transit times and enhance their selling capabilities on Amazon.
For more detailed information on setting faster transit times, refer to Amazon’s guide on faster transit times for international sellers.



